Maarten Korz
Corporate Web Manager
Maarten is responsible for the intranet & Internet websites of De
Lage Landen International - an international financial company with a presence in more than twenty countries across the globe.
Since 2005, he combines this job with teaching "New Media Strategy" at the HAN University.
In prior workshops and presentations, he has talked about:
- How can you manage international websites?
- Web 2.0 vs. Content management
- Content management: How to involve the business and executive board?
Prior to his current job, Maarten was manager site management at the Rabobank. He also worked for Digital Equipment International and a Dutch content management firm: <GX>.
Maarten is also an active member of the CM Professionals, the international content management community of practice.
The development of an intranet strategy for a global company
Thursday, November 9th, 11.00
Category: Beginner
Track: Intranet
How do you create a useful intranet for over 4000 employees in more than 25 countries? Take a look behind the scenes of the intranet strategy of De Lage Landen, where corporate web manager Maarten will show you the lessons learned and best practices.
The presentation will try to answer some of these tough intranet questions:
- How do these become part of a cohesive collaboration and communication toolset?
- How do you develop an intranet strategy at all?
- How do you involve the stakeholders?
- How do you measure the ROI of an intranet?
- What are the real value drivers for our intranet?
- What is the governance model?
Joint session with case presented by Jason Hunt from Biogen Idec.
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View the schedule.
